Segmentation is based on user data across all media operated by Mediagene. By capturing the interests of the target and planning, more effective communication can be achieved.
Products
Segment Name
Audience (UU)
interested in smartphones
9,394,510 (90 days)
Interested in outdoor activities
7,243,902 (90 days)
interested in cameras
4,070,724 (90 days)
Interested in smartwatch
1,465,515 (90 days)
interested in tablets
3,409,284 (90 days)
interested in computer
6,219,596 (90 days)
interested in games
2,399,881 (90 days)
Interested in computers other than Macs
5,100,266 (90 days)
Interested in earphones/headphones
2,080,638 (90 days)
interested in cars
785,549 (90 days)
interested in television
2,206,350 (90 days)
interested in speakers
1,028,615 (90 days)
Interested in interior design
23,946,027 (90 days)
Interested in convenience goods
4,454,206 (90 days)
interested in home appliances
11,165,131 (90 days)
Interested in cooking appliances and cooking goods
2,600,135 (90 days)
Beauty
Segment Name
Audience (UU)
Interested in skincare
2,037,224 (90 days)
Interested in fashion and accessories
8,672,869 (90 days)
education
Segment Name
Audience (UU)
Awareness of acquiring IT skills is high
3,782,349 (90 days)
Highly conscious of career advancement and learning
2,051,258 (90 days)
Startup & Job Change
Segment Name
Audience (UU)
interested in startups
2,503,498 (90 days)
Interested in becoming independent & starting a business
