What is Brandformance?
This is an initiative in which content that contributes to branding will ultimately contribute to improving performance. Media operated by Mediagene has continued to provide content that is most suitable for users as a targeting media. As a result, it has built connections with many excellent customers, with a diverse range of interest within the web media. In addition, there have been an increasing number of successful cases that lead to purchasing through "content created by trusted media" and indirectly contribute to improving performance.
Why Mediagene Media Works as Brandformance
Three key points we value when it comes to slowing down media and content production .
The accumulation of authentic content from the reader's perspective has led to the establishment of a brand as a "trusted medium." Not only is it diffusive, it also allows for purchasing promotion and promotion after consideration of purchases.
Rather than using technical terms, we place the most emphasis on how to communicate in an easy-to-understand manner. Editing skills that improve understanding are the reason why advertisers and users love them.
The story is designed around "what kind of problems can be solved" and "what kind of people it will be useful to." In addition, in order to reach a wide variety of targets, it is possible to develop the most optimally by taking advantage of the context of each medium.
Using a wide variety of specialized media, we provide content that resonates with the needs of our targets as appropriate content. Effective approaches are possible regardless of product genre.
By creating content that matches the characteristics and targets of each medium, you can create a story that brings out your needs. As a result, it has maximized the appeal of products in a wide range of genres, including gadgets, daily necessities, and business tools, leading to improved performance.
The combination of content and promotional measures that appeal to users can help improve performance
